The t-shirt is familiar, but the choices behind it matter. Fit, fabric and branding decide whether it becomes a favourite or stays in a drawer.
By the Merchly Studio team · Updated 20 September 2026 · 3 min read
A black Merchly t-shirt in detail: green embroidery, ribbed collar, contrast stitching and neck tape.
Choose the fit for the audience
A straight fit, a relaxed silhouette and a more fitted cut create different results. Think about the people wearing the garment and the context: a full day at an event, everyday teamwear or a gift worn outside work.
Ask for the actual size information of the selected reference. Size letters alone do not describe how a garment fits across different ranges.
Look beyond fabric weight
Weight affects feel and drape, but it is not the only quality indicator. Fabric composition, knit, finishing, collar and construction also matter. A heavier garment is not automatically the right choice for every season or use.
If fit and feel are central to the project, discuss a sample before approving the order. Confirm the selected product’s care instructions.
Let the artwork guide the technique
A small embroidered mark, a large screen-printed design and a detailed transfer suit different intentions. Consider the dimensions, number of colours, fabric and quantity. Fine details may need adapting.
Collect sizes from a known team where possible. For an event audience, use previous data or a considered estimate and keep the assumptions clear. An optional size breakdown in the configurator can be refined with the Studio.
Plan how products will be packed and distributed. A clear label by size can save time when handing out a large order.
Approve a complete specification
Confirm the product, colour, quantity, sizes, branding technique, artwork dimensions and position. The artwork proof is part of that approval. Delivery timing and any samples should also be agreed before production.