Packaging changes how an album opens, travels and sits on a shelf. Choose the format around the edition, then design to its exact template.
By the Merchly Studio team · Updated 20 September 2026 · 3 min read
An open Merchly digipack with an ivory printed cover, green and silver CD, booklet and paper details.
Digipack: printed card with a tray
A digipack combines printed card panels with a disc tray. The number of panels and the position of a booklet need to be specified. It offers space for a visual sequence across the opening, with the final structure confirmed for production.
Ask about card, tray, finish and assembly rather than treating the format name as a complete specification.
Digisleeve: a compact card format
A digisleeve holds the disc in a card pocket. The opening, panel arrangement and any extra insert should be discussed before artwork is prepared. It can suit an edition looking for a lighter, compact presentation.
Confirm how the disc and any booklet fit together. Small structural differences change the template and assembly.
Jewel case: a familiar structure
A jewel case uses a plastic case with printed inserts and a booklet where specified. Case colour, tray, booklet length and back insert form part of the quote. Its familiar format can be useful when consistency with an existing catalogue matters.
Check the complete component list rather than assuming a booklet or particular tray is included.
Compare the whole package
Number of panels and booklet pages.
Paper, card, case and tray specification.
Print, colour and any special finishes.
Disc printing and production method.
Assembly, protection and delivery.
Environmental claims need to match the actual materials and supply information. Do not infer a complete environmental profile from the presence of card or plastic alone.
Design after choosing the structure
Get the correct template, then check bleed, folds, spine, credits and small text. Review an artwork proof that shows every printed component. Discuss a sample if the physical construction is important to approval.
Merchly can help plan theCD releaseand its packaging as part of a wider artist collection.